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    October 27, 2009
    Consumer Confidence Drops

    Expectations of a slight rise in consumer confidence were frustrated as the latest numbers were reported earlier today. It is clear that consumers do not believe that an economic recovery is underway. One of the reasons is most likely the fact that the labor market remains weak. MarketWatch reports on the part employment perceptions are playing in consumer confidence:

    The percentage of consumers who said jobs were “hard to get” increased in October to 49.6% from 47.0%, while the percentage who said jobs were “plentiful” fell to 3.4% from 3.6%. The net jobs plentiful number worsened to -46.2 in October from -43.4 in the prior month.

    Employment and consumer confidence is important because the economy is dependent on consumers for 2/3 of its activity. With consumer confidence down, there is a chance that this holiday shopping season may not be as helpful as hoped. Additionally, there are concerns that worries about employment will stymie a recovery in the housing market, which is also considered an important part of the economy.

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    Comments

    [...] there is a point to that argument. After all, the labor market has yet to improve markedly, and consumer confidence is down. Without consumers feeling confident to buy, and without employment numbers to support home [...]


    [...] today, the news was released that consumer confidence has dropped again. There had been hopes for a modest increase in consumer confidence ahead of the holiday [...]


    [...] doesn’t change just because the recession has come to a technical end. However, increased confidence on Wall Street and elsewhere may lead to some loosening of jobs and of credit, helping to ease [...]

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